THE INTERNATONAL JOURNAL OF ORGANIZATIONAL INNOVATION VOL 9,NUM 3,JANURY 2017 -SECTION.
THE IMPLEMENTATION OF GREEN HOTEL MANAGEMENT
STANDARD IN MAJAPAHIT HOTEL INDONESIA
Tuwanku Aria Auliandri
Rurid Angraeny
Faculty of Economic and Business
Universitas Airlangga, Indonesia
*Corresponding author: tuwanku@gmail.com
Abstract
The hospitality industry is among the biggest energy users, mainly because a hotel requires the availability of a large amount of energy in carrying out its operational activities. The need for such a large amount of energy is used to operate the facility system of the hotel, i.e. air conditioning system, lighting,elevators, etc. The main purpose of this research is to analyze the priority of activities at the Majapahit Hotel Surabaya as an effort to achieve the Green Hotel Management standard.The method used in this research is qualitative method with a descriptive case study.The types of data that will be used are primary and secondary data. The Analytical Hierarchy Process method is complemented with Expert Choice 11 in order to obtain the weigh values of each criterion and also to determine the priority of efforts to achieve green hotel predicate in reference to the Green Hotel Award (GHA) Indicators including; energy conservation, minimum energy performance, commissioning and re-commissioning, lighting, operational and maintenance, renewable energy source and the building envelope. Academic and managerial implications will be explained further in the final part of this research.
Keywords: Hotel, electricity efficiency, Green Hotel Management, Analytical Hierarchy Process
Introduction
Global warming has long been an international concern where all scientists unanimously agree that the earths temperature keeps increasing. There-fore, human continuity of existence may be disturbed and threatened. The advancement of the worldrsquo;s economic wheel indirectly increases the consumption of energy resources such as petroleum/ crude oil or coal as well as other energy resources. Based on the data from the Ministry of Energy and Mineral Resources of Indonesia, in the year of 2010 (in the Energy Efficiency and Conservation Clearing House Indonesia) there are four main sectors of energy users in Indonesia, which are the industrial sector as the biggest consumer with 44.2%, followed by the transportation sector with 40.6%, coming third is the households sector with11.4$ and lastly the commercial sector with 3.7% of energy use.
Within the industrial sector, the operational activities of hotel industry require the largest amounts of energy.In average, 30% of the operational expenses is used for purchasing energy component (Elyza and friends. 2005) to operate hotels facilities system i.e.air conditioning system, lighting, elevators and other facilities which generally consumes up to 70% from the total energy consumption in a hotel building (Shiming and Burnett, 2002). The energy availability is an important factor in maintaining customerrsquo;s satisfaction and trust in the hospitality industry where the production output is directly perceived by customers. Therefore, the Indonesian government through the Ministry of Tourism and Creative Economy creates a form of national award called as the Green Hotel Awards (GHA) in order to raise the awareness of the people in hospitality industry towards the environment and also to create a sustainable tourism industry.
The aims of this research are:
- to determine the electricity usage profile of Majapahit Hotel is in compliance with the government regulations;
- to determine the criteria and sub criteria in achieving the green hotel status and;
- to see the results of the weighting of criteria and sub-criteria in AHP method.
Research Methodology
This research uses qualitative method with a descriptive case study.The type of data used in this study is primary and secondary data in which the primary data is in the form of explanation by the internal parties of the hotel while the complementary secondary data is from literature study. The application of Analytical Hierarchy Process (AHP) method with the use of Expert Choice 11 software is done in order to acquire the values for each criterion and determining the priority in the effort to achieve green hotel status based on the GHA indicators.
Data collection methods include:Preliminary study by understanding the trend in hospitality industry.
- Literature study by reading relevant literature.
2. Field study in the form of observation to Majapahit Hotel Surabaya with the following activities:
a. Interviews
b. Observations
c. Documenting
d. Visual Material
e. Online Data Research
Literature Review
The General Concept of Green Hotel
The hospitality Industry is an industry that consumes energy and water with the biggest intensity as it is categorized as a tourism industry (both danpwicz,2005).It is mainly because hotel is a service industry providing comfort for customers, such as the laundry facility, lighting, cooling,cleaning, ventilation and other supporting facilities. Based on that background, coupled with the fact that the energy used here is a non-renewable energy, the government issued a regulation restricting the use of existing natural resources in order to create sustainable living.
Essentially, the green hotel concept also aims to save energy, reduce pollution and reduce operational costs that, in long run, can indirectly benefit the entire community. Several points to consider in the implementation of green hotel are (H. Shen and L. Zeng,2010).
A hotel must understand well and comply the philosophy and definition of green hot
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THE INTERNATONAL JOURNAL OF ORGANIZATIONAL INNOVATION VOL 9,NUM 3,JANURY 2017 -SECTION.
THE IMPLEMENTATION OF GREEN HOTEL MANAGEMENT
STANDARD IN MAJAPAHIT HOTEL INDONESIA
Tuwanku Aria Auliandri
Rurid Angraeny
Faculty of Economic and Business
Universitas Airlangga, Indonesia
*Corresponding author: tuwanku@gmail.com
Abstract
The hospitality industry is among the biggest energy users, mainly because a hotel requires the availability of a large amount of energy in carrying out its operational activities. The need for such a large amount of energy is used to operate the facility system of the hotel, i.e. air conditioning system, lighting,elevators, etc. The main purpose of this research is to analyze the priority of activities at the Majapahit Hotel Surabaya as an effort to achieve the Green Hotel Management standard.The method used in this research is qualitative method with a descriptive case study.The types of data that will be used are primary and secondary data. The Analytical Hierarchy Process method is complemented with Expert Choice 11 in order to obtain the weigh values of each criterion and also to determine the priority of efforts to achieve green hotel predicate in reference to the Green Hotel Award (GHA) Indicators including; energy conservation, minimum energy performance, commissioning and re-commissioning, lighting, operational and maintenance, renewable energy source and the building envelope. Academic and managerial implications will be explained further in the final part of this research.
Keywords: Hotel, electricity efficiency, Green Hotel Management, Analytical Hierarchy Process
Introduction
Global warming has long been an international concern where all scientists unanimously agree that the earths temperature keeps increasing. There-fore, human continuity of existence may be disturbed and threatened. The advancement of the worldrsquo;s economic wheel indirectly increases the consumption of energy resources such as petroleum/ crude oil or coal as well as other energy resources. Based on the data from the Ministry of Energy and Mineral Resources of Indonesia, in the year of 2010 (in the Energy Efficiency and Conservation Clearing House Indonesia) there are four main sectors of energy users in Indonesia, which are the industrial sector as the biggest consumer with 44.2%, followed by the transportation sector with 40.6%, coming third is the households sector with11.4$ and lastly the commercial sector with 3.7% of energy use.
Within the industrial sector, the operational activities of hotel industry require the largest amounts of energy. In average, 30% of the operational expenses is used for purchasing energy component (Elyza and friends. 2005) to operate hotels facilities system air conditioning system, lighting, elevators and other facilities which generally consumes up to 70% from the total energy consumption in a hotel building (Shiming and Burnett, 2002). The energy availability is an important factor in maintaining customerrsquo;s satisfaction and trust in the hospitality industry where the production output is directly perceived by customers. Therefore, the Indonesian government through the Ministry of Tourism and Creative Economy creates a form of national award called as the Green Hotel Awards (GHA) in order to raise the awareness of the people in hospitality industry towards the environment and also to create a sustainable tourism industry.
The aims of this research are:
- to determine the electricity usage profile of Majapahit Hotel is in compliance with the government regulations;
- to determine the criteria and sub criteria in achieving the green hotel status and;
- to see the results of the weighting of criteria and sub-criteria in AHP method.
Research Methodology
This research uses qualitative method with a descriptive case study.The type of data used in this study is primary and secondary data in which the primary data is in the form of explanation by the internal parties of the hotel while the complementary secondary data is from literature study. The application of Analytical Hierarchy Process (AHP) method with the use of Expert Choice 11 software is done in order to acquire the values for each criterion and determining the priority in the effort to achieve green hotel status based on the GHA indicators.
Data collection methods include:Preliminary study by understanding the trend in hospitality industry.
- Literature study by reading relevant literature.
2. Field study in the form of observation to Majapahit Hotel Surabaya with the following activities:
a. Interviews
b. Observations
c. Documenting
d. Visual Material
e. Online Data Research
Literature Review
The General Concept of Green Hotel
The hospitality Industry is an industry that consumes energy and water with the biggest intensity as it is categorized as a tourism industry (both danpwicz,2005).It is mainly because hotel is a service industry providing comfort for customers, such as the laundry facility, lighting, cooling,cleaning, ventilation and other supporting facilities. Based on that background, coupled with the fact that the energy used here is a non-renewable energy, the government issued a regulation restricting the use of existing natural resources in order to create sustainable living.
Essentially, the green hotel concept also aims to save energy, reduce pollution and reduce operational costs that, in long run, can indirectly benefit the entire community. Several points to consider in the implementation of green hotel are (H. Shen and L. Zeng,2010).
A hotel must understand well and comply the philosophy and definition of green hotel
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